Bing is the sound of “found” and it’s not a search engine, it’s a Decision Engine. With various improvements over traditional search, Bing (previously known as Kumo. Which was previously known as Live Search) could very well be better than (dare i say it?….) Google.
Regardless of how many users actually switch to Bing, the launch of Bing (scheduled for June 3rd) will impact the way we design and code sites. What we will then see, could very well be the beginning of Web3.0.
You’ve probably heard of Tom Peters already and may well have read one of more of his books.
In 1982 he co-authored with Bob Waterman “In Search Of Excellence“, in doing so taking business writing out of academia into the mainstream.
Since then he’s written many more books, each possibly better, and whackier than the previous. Some of my favorite are “Crazy Times Call for Crazy Organizations“, “In pursuit of WOW!” and “Re-Imagine“.
One thing Tom is a big fan of, like us, is “Sharing”. He charges very large sums of money (no doubt worth it) to talk to large corporations on business, management, trends etc etc but then, he goes and gives it away for free, nada, nothing.
Within hours or days, most of his talks, slides and pdfs find themselves on www.tompeters.com
This is a great site to visit for some stimulation from Tom, or from those he values.
You can sign up for his news letter, or just re-visit the site very now and then.
If you’re in the mood to be inspired look no further.
Click on 999 business ideasfrom Seth Godin’s Alternative MBA interns. (Nine remarkable interns selected from thousands that applied for Seth’s Alternative MBA internship in Dec 08).
To find out more about Seth, his ideas and thinking check out his blog by clicking here:
Talking from experience coming up with a business idea is not nearly as hard as making it happen and then making it profitable. It’s all too easy to find an excuse as to why it can’t be done – I don’t have the time, I can’t spare the money etc.
That’s why we would be interested in hearing from you …… tell us about your ideas, the ideas you’ve put into practice and what you learned in the process.
This post was authored by Sarah Anderson. Thank you Sarah
A friend recently directed me to a great site developed by commoncraft (www.commoncraft.com) that makes brilliantly simple short videos explaining new media, on-line tools and applications etc “In Plain English”.
The latest version of the site includes videos explaining Blogs, On-Line Photo Sharing, Twitter, Phising Scams, Social Media, Twitter, Podcasting, etc. They even have one on Zombies, but we were too frightened to check that one out.
Here’s a sample on Social Networking, for others click on the link above, or the link on the side.
Interesting demo of creativity meets technology in today’s “Creativity-online.com”
Topps, the US Baseball Trading Card company, is introducing specially coded cards that when placed under a web-cam and the code entered, suddenly COME ALIVE! Well the baseball characters pop out of the cards as 3D characters and can actually play baseball.
Is this a hoax?
It looks amazing and presumably the same technology could be used to bring 3D animations to life for any brand, so the applications are staggering. IT launches early June so am sure the press will pick up more on it then.
Different from previous Songkran festivals (Thai New Year) during 2009, Thailand was locked in a political crisis with massive mobs forcing the PM to declare a state of emergency in Bangkok and five neighboring provinces. One of the most memorable moments which became the talk of the town was not army troops or severe protests but the appearance of “BATMAN to help.
When red-shirt protestors parked an 8 ton gas truck beside Din-Deang, a big and long-established community with more than 1,500 households nobody knew that this severe situation would be solved by BATMAN.
This following clip shows a guy with Batman costume running to the Gas truck, getting all the attention from the nervous people around including Army troops, anti-government protestors, and the owners of homes at risk !
Other than reflecting the Thai personality of fun and land of smiles, what happened here also really reflects a real strategy of how to communicate in a crisis and become a hero brand…
Grasp opportunity from chaos,
Act fast (it’s worth taking a bit of a risk),
And make sure that you come up with a smart strategic idea presented with an outstanding execution to get attention
…Use your humor sense sometime
(It doesn’t need to be a big campaign – a one impact shot can become talk of the town)