Then a friend sent me the Usain Bolt game (world’s fastest man) celebrating his sponsorship contract renewal.
Simple, fun, loads quickly.
Click here for some light exercise.
Archive for August, 2010
I Hadn’t Thought of Puma in Years ….
Tuesday, August 31st, 2010The Wilderness Downtown
Tuesday, August 31st, 2010This just blew my mind away – An interactive film by Chris Milk
Featuring “We Used To Wait”. Built in HTML5 with Google maps and works best on Google Chrome.
Simply awesome!
Stella Artois – Beautiful, Smooth and Expensive
Monday, August 30th, 2010The latest work from Mother London for Stella Artois. One in a series? I hope so.
Last year Mother took a Cannes Gold for this piece of nostalgia, a “Smooth Original”.
But I confess, I’m still a big fan of their old work from Lowe, “Reassuringly Expensive”. Here’s a couple of spots.
Though this one takes the prize for bizarre!
Interesting how many commercials, even in media “expensive” countries are now long-format. With the rise of the internet and the power of sharing something we can expect more and more of.
Deja Vu All Over Again?
Monday, August 30th, 2010My first reaction to this spot from Cabury in S.Africa was “someone loved Honda Cog a bit too much”, but the ending is sweet and surprising.
Cute in fact.
And here’s Honda’s spot from a couple of so years back.
The Tweet Writer
Wednesday, August 18th, 2010The Tweet Writer is a campaign that was created by our colleagues at JWT Melbourne for The Melbourne Writers Festival. It analyzes your tweets and publishes “your book” based on your tweets which you can then share with friends to raise awareness for the Festival. It’s simple and clever.
Looking forward to more from Dan King and his team from down under!
Feeling Good or Feeling Scared?
Wednesday, August 18th, 2010Couple new spots, the ever increasingly popular long version with music promo (bless the Internet) and a short, simple, clever and funny one.
Cars and Candy.
A Beastly Way To Exercise
Tuesday, August 17th, 2010I love this.
Sony has just launched a new Sat-Nav range, which included a bicycle mounted, water-proof version.
To encourage usage, they ahve pre-programed a range of cycling routes, which when completed, form the shape of an animal. Hence the name “Tokyo Zoo”.
So far six animals/routes have been developed in Tokyo.
A really nice idea that could be done on any portable nat-sav (how about on mobile phones for joggers/walkers?)
Would make working out fun, great to share on social media, and pre-measured.
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