Fun can change behaviour.
Following some previous posts, here is another example of what has been theorized by VW as the fun theory.
http://m.youtube.com/watch?v=5_Dmuf1Mtuw
Being rewarded to drink beers and pee will make many men happy.
Posts Tagged ‘experience’
Pee reward
Wednesday, May 16th, 2012Fun, fun, fun
Monday, May 14th, 2012VW fun theory seems to keep inspiring other automotive brands with Smart using technology to make people experience their car in a fun way.
In a world filled with bad news (economic crisis, climate change…), brands are the new entertainers.
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